Marketing Communication & Business Development Specialist

Join the prestigious Tugu Hotel, an iconic luxury hotel in Jakarta renowned for its rich cultural heritage and exceptional hospitality. We are seeking a dynamic and results-driven Marketing Communication & Business Development Specialist to drive strategic partnerships, enhance brand visibility, and boost revenue through innovative marketing initiatives.

As a Marketing Communication & Business Development Specialist at Tugu Hotel, you will be at the forefront of developing and implementing marketing strategies that align with the hotel's vision. You'll work closely with the marketing team to create compelling campaigns, manage digital platforms, and leverage social media to engage with our diverse audience. Additionally, you'll be responsible for identifying and pursuing new business opportunities, ensuring that our hotel remains a preferred destination for both local and international guests.

📋 Tanggung Jawab Pekerjaan

• Develop and execute comprehensive marketing strategies to enhance brand awareness and drive guest acquisition.
• Manage and optimize digital marketing channels, including SEO, SEM, and social media platforms.
• Create and distribute engaging content through various channels to maintain a strong online presence.
• Identify and pursue new business opportunities through strategic partnerships and collaborations.
• Conduct market research to identify trends and opportunities for business growth.
• Monitor and analyze marketing performance metrics to ensure continuous improvement.
• Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives.
• Stay updated with industry trends and best practices in marketing and business development.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum 3 years of experience in marketing communication and business development, preferably in the hospitality industry.
• Proficient in using marketing tools such as Google Analytics, Hootsuite, and Canva.
• Strong understanding of digital marketing principles and strategies.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Familiarity with CRM systems such as Salesforce or HubSpot is a plus.
• Knowledge of Indonesian culture and business etiquette is a plus.

🛠️ Keahlian

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